A beta test is a preliminary test done before releasing a product to the general public. It gives you a chance to make changes based on feedback from real-life users and get more accurate data about how your target audience uses your product.
In this article, We will cover the steps of beta testing from start to finish to launch your product with confidence and have happy customers!
Before we get started, let’s go over the basics.
What is beta testing?
Beta testing is a step in the software development process after alpha testing and precedes releasing the product to the public. It means sending your app or website out to real users so they can try it out, provide feedback, and identify any bugs or problems with your design.
Once testers are done with the application, you fix all identified issues before releasing it to everyone. While most modern software companies consider their first 1,000 users as “beta testers,” this term was initially used for early versions of hardware products meant to be tested by potential customers before mass production.
How to beta test your product?
To start beta testing, you need the following:
- An application (the product you want to test) can be installed by end-users and provide them with a way to contact you.
- A place where testers can sign up for your beta test using their email addresses or registering through their social media accounts
- Optionally, a press release that announces the date of the public launch
Since most people are on social media these days, having an option for potential users to sign up through Facebook or Twitter will save you time because you won’t have to create your landing page while waiting for users to register on their own through your website’s beta testing system.
Now, let’s get into details about how to beta test your product.
The alpha phase is about testing and debugging the application’s core functionality and fixing giant bugs. It should be all about quality assurance and fine-tuning before moving on to beta testing. This stage aims to get your app ready for public use by eliminating any significant issues that make it crash or hang up.
Suppose your app uses complex technologies such as augmented reality (AR) artificial intelligence (AI) or requires a lot of resources. In that case, this is also when you will need to make sure it can handle them properly without slowing down in terms of performance.
Once you have a stable version, start inviting people from your list of contacts – friends, family members, social followers – ask them if they’re willing to test your app and provide you with feedback. The more people will try it out from different backgrounds, the better, as each one will have a unique perspective that might help you identify new bugs or issues that require attention.
You can also expand your initial group of testers by reaching out to other communities such as local tech meetups, college students who major in computer science… you name it! After all, testing is meant to be a continuous process, so make sure your pool of users expands over time.
If necessary, create a sign-up page for beta testing on your website and direct people there via social media posts or an article mentioning your product’s upcoming launch date.
Once you’ve reached the limit of alpha testers (each person should be able to give you meaningful feedback, so they don’t have to test for too long), it’s time to move on to beta testing.
The first step of beta testing is identifying which people will participate in your beta test and how they will provide valuable feedback.
You can create a sign-up page on your website the way we described the alpha phase, or you can send out a press release that announces your product launch date and attracts potential beta testers from social media networks such as Facebook, Twitter, Instagram… etc.
In some cases, reaching out to influencers who might want to review your app after its public release is enough – if this works for you, go ahead!
Follow these tips to ensure you get accurate feedback from beta testers.
– Invite them for a specific period during which they can test your app without outside interference – this way, you’ll know if their feedback matches the final version or not.
– Make sure each tester knows what to do with your application and how it works before they start testing it.
– If possible, monitor chats where your beta testers communicate on unique platforms reserved for people in the same community (e.g., Slack).
Finally, once beta testing is over, it’s time to release your product!
One last tip: don’t stop testing even after the public launch. You will probably find out about some bugs that slipped through the cracks later on… so enjoy playing with your app while you can!
Now that you know how to beta test your app to improve its quality and be fully prepared for public release, it’s time for you to start testing your product. This might feel like an easy task at first, but it can be pretty challenging.
If you stumble upon any trouble during the beta testing phase, don’t hesitate to ask your developer for help!